How to list products on eBay
This article provides a step-by-step guide to help you list products from your Main Store to eBay using LitCommerce.
The process transfers only products found in LitCommerce All Products section. Make sure to check that all your Main Store items are included, and import any missing ones if needed.
Further details can be found below.
Step 1: Add Draft listings to the eBay channel from All Products
To list on eBay, you will need to add a Draft listing to the eBay channel in LitCommerce.
Go to the All Products section from the sidebar menu.
Select the products you want to list, click Select Action, and choose Add to Channel Drafts.
Choose the eBay channel and click Add As Draft Now.
You can list the listings in bulk. The Add All Products To Channel Drafts feature is available for paid plan users to help speed up the process.
Step 2: Edit Draft listings in the LitCommerce eBay channel
After completing the first stage, your listings will appear under the Draft tab in the LitCommerce eBay channel. Listings with missing information will be marked with the Missing Info status.
You can start filling in the required information by clicking on the title to open the listing details page.
The listing details page in the eBay channel consists of the following tabs:
Product Identifiers/Variations Identifiers.
Title & Description.
Images.
Pricing/Variations.
Category.
Business Policies.
While the Product Identifier/Variations Identifier, Title & Description, Images, and Pricing/Variations tabs are imported directly from All Products, you must manually complete the remaining tabs to meet eBay’s listing policies.
Required fields are marked with a red asterisk (*).
Let’s go through each tab below.
Product Identifiers
This tab includes multiple product identifier fields used to distinguish listings and help eBay create new ones.
eBay Product ID (ePID).
SKU.
Brand
UPC/Other product identifiers.
The eBay Product ID (ePID) Lookup is available to help you locate matching listings on eBay.
If your listing is a variant, this tab will appear as Variations Identifiers, displaying the parent product and its associated variations.
Title & Description
This tab consists of two required fields: Title and Description, each displaying the corresponding data from your Main Store. You can edit both fields to customize the content specifically for eBay.
To give you more control over the product description, LitCommerce offers two toggleable editing modes:
Rich Text Editor: Ideal for simple descriptions using basic formatting.
HTML Editor: Ideal for complex layouts using custom HTML and CSS.
To help you easily set up the product description, LitCommerce offers the Optimize Description For eBay feature for paid subscriptions. It utilizes AI (artificial intelligence) to generate HTML-formatted content based on keywords.
Each generated description uses one credit. You receive credits equal to 10% of your available listing limit.
Use the Title & Description Template to bulk edit product titles and descriptions. It populates these eBay fields by mapping them to attributes from your Main Store.
Images
This tab displays images and videos retrieved from the corresponding Main Store product. All images must meet eBay’s image standards.
LitCommerce only supports videos for eBay UK and eBay Motors US.
Images and videos cannot be added directly to the Images tab in LitCommerce. To update them, make the necessary changes in your Main Store and use the Load Images From Main Store button to reflect them in your eBay listings.
Simply drag and drop images or videos in the Images tab to adjust their order. You can also remove the images and videos by hovering over them and clicking x on the top-right corner.
Pricing/Variations
Pricing
This tab is only visible on simple listings. It contains two fields: Price and Quantity, displaying the corresponding data from your Main Store and available for editing on item level.
Select the Best Offer checkbox to enable potential buyers to submit price offers for your listing.
You can adjust the information in bulk based on the Main Store data using rules in the template or the LitCommerce eBay Channel Settings.
Variations
This tab replaces the Pricing tab for variant listings. It displays each variation's SKU, attributes, price, and quantity.
You can delete unwanted variations from the listing by clicking the Bin icon. However, not all variations can be removed from the parent product in the LitCommerce eBay channel.
Category
The Category tab is essential during the listing process, as it helps provide buyers with key information about your items. Follow the steps below to proceed.
Search or browse, and select a Primary Category from the available options. This will show all relevant fields of that category.
By default, LitCommerce uses the listing title to suggest a matching category. If the suggested category is not suitable, enter any keywords to find another one.
Alternatively, you can browse from the list of Categories. Ensure you select an end-leaf category.
For variant listings, enable Variation Enabled Only to find eBay categories that support variants.
If you have the eBay category ID, enter the Category ID: box to automatically populate the category.
The Secondary Category and eBay Store Categories are optional. Note that adding a second category to any listing will incur an Insertion Fee, even for free listings. Learn more about eBay fees HERE.
Once the Primary Category is selected, complete Item Specifics that populate below.
Item Specifics vary depending on the selected category.
Business Policies
To use this tab, your eBay store must be authorized by eBay. Once approved, you can create the Business Policies directly on eBay and return to LitCommerce to select them from the dropdown list.
Step 3: Publish Draft listings on eBay
Once you have completed all the required information on the listing details page, you can save and publish the listing on eBay. Look at the bottom right corner and click on one of the buttons below:
Save & Publish: Save and publish all your changes immediately on eBay.
Save & Close: Save the changes as a draft on LitCommerce and exit the listing details page.
Save Changes: Save the changes and stay on the page to continue editing.
To publish multiple listings at once, navigate to the Draft tab on the eBay channel, select the listings, and then perform the action Publish to eBay.
After publishing successfully, the listings will be transferred from Draft to the Active tab.
If the provided information does not meet eBay's requirements or policies, the listings will be moved to the Error tab.
To resolve, open the listing details page, review the error messages, and make the necessary corrections before republishing.
Alternatively, utilize the Quick/Auto list to Channel feature to help streamline the process.
If you have any questions, let us know via the Chat Box in the bottom-right corner of our Help Center.
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