Feed Basics
Why Do You Need a Feed Management tool
What is a Product Feed? A product feed is a file containing crucial data about your products. These feeds are essential for advertising on platforms such as Google Shopping, Instagram or Pinterest, as they allow businesses to sync their inventory automatically and keep product details up-to-date. When using third-party platforms for advertising, such as price comparison sites, marketplaces, or affiliate networks specific formats are required for your product data. Key elements incluFew readersMarketplaces vs Feed Management
Understanding the Difference Between Marketplaces and Feed Management At LitCommerce, we offer both Marketplace Integrations and Product Feed Management. The key difference between these two lies in the technical methods behind them: APIs and Data Feeds. Both methods are effective for distributing products and exchanging data between systems, but they have distinct advantages and are suited for different use cases. APIs An API (Application Programming Interface) eFew readersHow Do I Get the Feed File URL?
To get your feed URL, go to the Add/Manage Feeds page and select the feed you want to get the URL for. When you have chosen the feed, follow these steps to get the feed file URL: Step 1: Make sure your feed is active Navigate to the feed Settings and check if your feed is active by looking at the color of the toggle. If the toggle is gray with the message 'This feed is not activated’ it means the feed is inactive. You can activate the feed by switching the toggle on, wFew readersScheduling Feed Updates in Feed Management
What are Schedule Settings for Feeds For Feed Management, LitCommerce will automatically update the product information to the active feeds based on the user's subscription plan. This ensures that your feed data remains up-to-date without manual intervention. You can schedule updates for feeds in Feed Management Settings Schedule. The Schedule page displays the Time Zone and the specific times at which the updates are scheduled. (https://storage.crisp.chat/users/hFew readersHow to Deactivate a Feed
Deactivating a feed can be useful if you think you might need the it again in the future, rather than permanently removing it from the LitCommerce. To deactivate your feed, navigate to the Settings tab of the feed you want to deactivate, and click the Deactivate toggle above the Save button. Once deactivated, the status label at the top left of the page will change to Inactive, and theFew readers
Feed Setup
Feed Setup - Creating a New Feed
To create a new feed, follow the steps below: Step 1: Adding a New Feed First, select the Feed Management section on the left, then click on Add/Manage Feeds. For New Users: You will see a list of available channels immediately. If you already create a feed, click the Add New Feed button. Browse or search for the desired channel, then select it to open a pop-up. For Existing UsersFew readersFeed Setup - Categorization
What is Categorization for Feeds? Categorization is essential when setting up a feed in LitCommerce. Proper categorization helps your products be accurately listed and improves visibility to potential buyers. How to Categorize Your Products? In the Categories step, LitCommerce provide tools to help you quickly map items with the suitable product category on the channel. Add Category: By clicking the Add Category button, you can create category rules based on item fields.Few readersFeed Setup - Rules Step
What Are Rules The Rules section in the feed allows you to modify and optimize product data, ensuring it meets channel requirements, such as Google Shopping or Facebook. With rules, you can manipulate, enhance, and refine your imported data, ensuring the final export meets the specific needs of the selected channel. How to Use Rules In the rules section, you can either Add Rule or Copy Rules from other feeds. Rules consist of three components: If-condition: DefineFew readersFeed Setup - Mapping Step
In the Mapping step of your feed setup, you will need to map your product fields to the specific fields required by the channel’s feed. Fields are color-coded based on their priority: Required fields are highlighted in red. If these fields are missing, your feed won't meet the channel’s standards. Recommended fields are shown in yellow. While not mandatory, including these fields can improve the visibility and overall quality of your feed. Optional fields are displaFew readersFeed Setup - Quality Check
What is Feed Quality? The Quality step assesed whether your feed meets the requirements of export channel. The Quality Check Bar provides a visual indicator of your feed's quality, using three different colors: Green: the number of SKUs with valid data in all required and recommended fields. Red: the number of SKUs with required fields that are either empty or not mapped. Yellow: the number of SKUs with recommended fields that are empty or not mapped. (https://stFew readersFeed Setup - Preview
Once you've completed the previous steps, you can preview your feed by selecting the Preview tab in the navigation bar. Here, you’ll be able to view the content of your feed. If necessary, you can return to earlier steps to make adjustments. When you're satisfied with the results, simply copy the feed URL and paste it into the export channel. *To have the URL available, you first need to activate tFew readers
Categories
When Do I Need Categories?
Product categorization is essential in e-commerce. Most retail websites organize their products into various categories, making it easier for customers to find what they need. Each category has a specific name, and products are grouped based on similar characteristics. Using categories helps customers browse the website more efficiently, allowing them to find what they're looking for in less time. If the export channel that you have selected uses categorization on their website, you will alsoFew readersGenerating Categories from Your Items
1. Categories step When you are in the Categories stepyou will see two tabs: Categorization and Uncategorized Items. When you go to the Categorization tab, you will immediately see the button Generate Categories. If you already added categories manually, then you will find this option when you click on Select Action. 2. Generating Categories Click on Generate Categories to openFew readersCopying Product Categories from Another Feed
When you go to the Categorization tab, you will immediately see the button Copy Categories. If you already added categories manually, then you will find the option Copy categories at the bottom left when you click on Select Action. When you click on Select Action, a menu will appear where you can choose to copy categories. A pop-up will then appear, allowing you to select which feed you wFew readers